Client: FWD Strategies
Project: Expansion of brand
An executive‑ready digital presence built from a minimal starting point.
The client came with an existing logo and two brand colors, and the engagement involved expanding that foundation into a cohesive identity system. The site brings structure and clarity to the brand’s coaching and consulting philosophy, using refined visual hierarchy, extended typography, and unified logo variants to create a brand that finally looks as ambitious as the work behind it.
A full suite of LinkedIn post templates designed to keep FWD Strategies' social media content on-brand and consistent — without starting from scratch every time.
Established a unified design system for print collateral — from sell sheets to worksheets — ensuring brand consistency across every client touchpoint.
